
“If you really look closely, most overnight successes took a long time.” – Steve Jobs
Unit 1: Theme 1 Marketing and people
You will know: how businesses identify opportunities and to explore how businesses focus on developing a competitive advantage through interacting with customers.
You will remember: how businesses need to adapt their marketing to operate in a dynamic business environment.
You will be able to do the following: gain and develop an understanding of meeting customer need, the market, marketing mix and strategy, managing people, entrepreneurs and leaders





Unit 2: Theme 2 Managing business activities
You will know: how to develop an understanding of raising and managing finance, and measuring business performance.
You will remember : the importance of using resources efficiently within a business to ensure that goods or services can be delivered effectively and efficiently, and to a high quality.
You will be able to do the following :will develop an understanding of: raising finance financial planning managing finance resource management external influences.





Assessments
For your mid-year assessment, you will need to know:
gnxdfghmsxhm
For your end of year assessment, you will need to know:
dzfhzagh